Amazon is encroaching on Google’s position as number one in consumer search. We’ve written about many aspects of Amazon in the past, whether it’s Amazon’s Alexa or how Amazon can specifically help healthcare, Amazon is a search giant. What sets it apart as a brand is that it moves consumers along the product life cycle.
Amazon, like Facebook, has built its own search-and-discovery platform. And with its ability to filter and personalize results through its own algorithm, Amazon makes it easier to find and purchase products with a few clicks. As Amazon continues down the path of healthcare, this will become even more critical for your patients.
Learn from Amazon. Get better at creating a search-and-discovery process that leads to revenue in your practice. Read the entire blog post Amazon is a Search Giant to learn more. Contact us for help with succeeding in location marketing.